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Mercury buzzes in with new look, champions renewable energy

  • Advertising
  • July 29, 2016
  • Damien Venuto
Mercury buzzes in with new look, champions renewable energy

Mighty River Power and Mercury Energy have been conflated into a single brand with a greater focus on renewable energy. Now trading under the name Mercury, the updated brand comes complete with a new look, featuring a simple bee on a yellow background.

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Rio 2016: brands get into the Olympic spirit

  • Advertising
  • July 29, 2016
  • StopPress Team
Rio 2016: brands get into the Olympic spirit

It's only a week until the Rio 2016 Olympics Games kick off, so we thought we'd take a look at what the New Zealand Olympic Committee and sponsors have been doing to build hype in the lead up to the spectacle.

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Movings / Shakings: 28 July

  • Movings/Shakings, brought to you by Marsden Inch
  • July 29, 2016
  • StopPress Team
Movings / Shakings: 28 July

Industry happenings at MediaWorks, NBCUniveral, Pead PR, The Pond, Sovereign and IDC.

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Sponsored content

Free event: PageProof's masterminds on solving clients' proofing problem

Fed up with clunky proofing and approvals processes, two Kiwi software experts worked out a way to do it better. And they'll be talking about ...

Destination Queenstown counts down to Spring

  • Advertising
  • July 27, 2016
  • StopPress Team
Destination Queenstown counts down to Spring

Destination Queenstown is counting down to spring in its new campaign, which encourages Australians to make the trip across the ditch by showing off the town's views and activities in an interactive campaign.

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Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...

Horse's Mouth: Paul Thompson, RNZ

  • Horse's Mouth
  • July 27, 2016
  • StopPress Team
Horse's Mouth: Paul Thompson, RNZ

While RNZ exists on the periphery of the commercial world, the organisation’s chief executive sees it as increasingly important to work with the nation’s major media companies.

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features

From rags to dollars: the purpose behind Offcut Caps

Consumers have become a lot more conscious these days, spending far more time researching before purchasing, not just picking up a product because it looks ...

features

Andrew Scott on rebuilding Whybin\TBWA

Last year, Andrew Scott took over the chief executive chair of an agency that was enduring one of its most unstable patches in recent memory. ...

Data dump: Facebook by the numbers

  • Media
  • July 26, 2016
  • StopPress Team
Data dump: Facebook by the numbers

New research from Colmar Brunton has probed New Zealand's social media habits to find that while Facebook is no longer the latest thing, and may be considered less cool that the likes of SnapChat and Instagram, it remains the most popular social media platform and the most likely to be addictive to Kiwis.

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NZME's Dean Buchanan on the latest radio survey results

It's been an interesting year for radio with the battle of Hosking and Henry and wider NZME and MediaWorks competition as hot as ever. NZME ...

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