Co-founded by brand strategist Shannon Coulter, the #GrabYourWallet campaign has helped 3,600 Trump-branded products to be dropped from online stores from Nordstrom, Sears, Kmart and Nieman Marcus.
TRA’s Colleen Ryan looks at recent events in politics and finds there are a few lessons brands can learn from the successes of Brexit and Trump.
Everyone has something to say about last night’s nail biting election and, thanks in a big part to social media, local brands were just as vocal.
With the US election now days away, Powershop has brought back the wig wearing kids in another series of Donald Trump themed satirical videos, via Special Group. However, this time Powershop is inviting Kiwis to enjoy the power by replacing his words.