Browsing: Psyop

Fly Buys and Clemenger BBDO tap into the ‘animals in advertising’ zeitgeist with shopping-related take on the Butterfly Effect

The recent Why Telecom campaign recorded a series of curly customer questions and then, to make the whole thing slightly less boring, decided to employ the services of a range of talking animals. And the new Fly Buys campaign by Clemenger BBDO has also gone heavy on the creatures—and on Butterfly Effect references—to show that “Every time you swipe, something a little bit good happens”.