articles tagged 'Masterchef'

Movings|Shakings: 24 April

  • Movings/Shakings, brought to you by Marsden Inch
  • April 24, 2015
  • StopPress Team
Movings|Shakings: 24 April

Changes at ASB, Starcom/ZO, TVNZ, Ambient Group, MediaWorks and Fonterra.

Read more

Masterchef NZ falls on its spatula to make way for new shows, NZ on Air dishes out cash for next year's content—UPDATED

  • Media
  • October 10, 2014
  • StopPress Team
Masterchef NZ falls on its spatula to make way for new shows, NZ on Air dishes out cash for next year's content—UPDATED

After five successful seasons, TVNZ has decided to pull the plug on MasterChef NZ to focus on other multi-night formats, including new drama Filthy Rich and new DIY porn Our First Home. And while TVNZ basks in the soapy ratings sunlight of Home & Away and Shortland St, MediaWorks is looking to follow suit and is asking for submissions for its own multi-night soap.

Read more

MasterChef juggernaut keeps on rollin’ as controversial season three ups the eyeballs—UPDATED

  • Media
  • June 14, 2012
  • StopPress Team
MasterChef juggernaut keeps on rollin’ as controversial season three ups the eyeballs—UPDATED

Over 2.6 million New Zealanders tuned in to watch series three of MasterChef New Zealand, with an average 590,000 Kiwis aged five-plus watching every week making for a nine percent increase on season two and a 14 percent increase on season one. And the producers have had to clear up some confusion when a bit of social media Chinese whispering took hold after some unmentioned goings on in the final came to viewers’ attention.

Read more
topics
Story IQ
Story IQ
Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

High five

  • TVC
  • February 14, 2012
  • Ben Fahy

A fair bit to choose from this week, so, in the spirit of V-Day giving, we're dishing out gifts left, right and centre in an effort to gain your love. Who's it for: 2degrees by TBWA\ and Film Construction. Why we like it: Rhysie and TBWA ...

Read more

TBWA\ and 2degrees wake the sleeping giant in Next Top Model, as MediaWorks trumpets solid June

  • Advertising
  • July 8, 2011
  • Ben Fahy
TBWA\ and 2degrees wake the sleeping giant in Next Top Model, as MediaWorks trumpets solid June

MediaWorks has been in the news a bit recently, with the unexpected departure of its TV wunderkind Jason Paris and continuing discussion about the sizable debts of its owner Ironbridge. But it's not all bad: its two-channel strategy appears to be paying off in terms of share, ad revenue is up and general manager of integration Melanie Reece says the "sleeping giant" of branded content and product placement is starting to wake up, as evidenced by the success of New Zealand's Next Top Model and the inclusion of new sponsors like 2degrees into the show. 

Read more
voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

TVNZ's cash cow gets even fatter as MasterChef ups eyeballs for season two

  • Marketing
  • May 16, 2011
  • Ben Fahy
TVNZ's cash cow gets even fatter as MasterChef ups eyeballs for season two

It's a funny old world. While tens of thousands of New Zealanders got overly excited about KFC's Double Down late last week (if you want a real heart stopper of a meal, check this one out), over half a million Kiwis also tuned in to see two amateur cooks creating the exact opposite of that for the final of MasterChef. We've already talked about how much of a commercial juggernaut the show is for TVNZ and its owners, both because of its heavy commercial slant during the show and the ad dollars able to be raked in during the breaks, and with improved ratings numbers on the first season, that looks set to continue

Read more

The sound of joy and the taste of victory

  • TVC
  • February 15, 2011
  • Ben Fahy

Who's it for: Cadbury by DDB NZ and GoodLife Films Why we like it: Everyone knows there's plenty of joy to be found in chocolate, but there's joy everywhere during a New Zealand summer. And this acoustically-led visual feast is certainly a joy to behold ...

Read more

Sweaty Masterchefs! Arrogant judges! Exploding blenders! Flaming pans!

  • TVC
  • February 1, 2010
  • Ben Fahy

Who it's for: TVNZ's launch of Masterchef NZ Why we like it: A dash of culinary arrogance and head shaking from the judges, a pinch of sweaty anguish from the competitors and slow motion shots of exploding blenders and flaming pans makes for a top notch ...

Read more
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit