Media is a competitive business, with everyone fighting hard for their slice of the pie. But it’s also collegial, with everyone cognisant of the struggles involved in getting those slices. And the two worlds combined this week when Tangible Media’s NZ Fishing World took on Fairfax’s Fishing News in the second annual fishing competition.
IdeaWorks closed its New Zealand doors in 2009 and said goodbye to eight staff and all of its clients, including the big Warehouse Stationery account. But it was officially reborn in March this year with Y&R Group as the new owner. And after a solid campaign to launch the new FCO retail brand in New Zealand, it has also been appointed as creative agency for Beds R Us after a three way pitch.