Those Nordic countries are all the rage at the moment, what with their food, furniture, literature, social policies, architecture, vehicles (or, more particularly, ads for vehicles), expensive stereos and diversified economies. And New Zealand business folk will be able to get a taste of the region’s rich design pedigree with Norse Code, a full day event similar in format to the Better by Design summit that features five of the biggest names in Scandinavian design. Plus: win a ticket worth $195.
Following the successful brand projects for Jazz and Envy apples, Turners & Growers approached BRR with a unique brief to take the Bonita brand and export label and create an engaging brand for generations of kiwi banana lovers. Inspired by the flair for life in South American culture, BRR saw the opportunity to introduce a sense of personality, energy and positivity into the Bonita brand and the wider category.
New Zealand has a special connection to Antarctica, due to a combination of our close proximity, the past efforts of explorers like Edmund Hillary and our ongoing investment into scientific research on, protection of and stake in the icy continent. And, in an effort to draw attention to some of the altruistic, world-leading work the New Zealand Antarctic Research Institute is doing to unlock the secrets of Antarctica and the Southern Ocean, the appropriately named BRR was enlisted to create a new identity.