KiwiPlates takes out October Ad Impact Award

KiwiPlates ‘Everybody’s got something’ has taken out the October Ad Impact Award. The ad, which was created by Saatchi & Saatchi, was praised for its simple enjoyment and creativity.

It’s a humorous story of a couple trying to decide on a personalised plate, they’ve got very different ideas but eventually, find something they can both agree on. The ad won the award for its strength in three areas:

  1. Enjoyment
  2. Branding
  3. Involvement

See the below infographic for more information about the October Colmar Brunton Ad Impact Award.

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This post was created by one of the small but mighty StopPress team of journalists. Among their number are: Zahra Shahtahmasebi, Niko Kloeten, Penny Murray and occasionally Bernadette Basagre.

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