NZ the star as Cisco shows connected world

  • PopPress
  • January 23, 2014
  • StopPress Team
NZ the star as Cisco shows connected world

IT giant Cisco chose New Zealand as the backdrop for a new TVC showing off the possibility and reality of the internet of things. In the ad Cisco labels the idea the internet of everything: it let us control internet-connected devices to make our home and lives smarter.

In this case that involves having coffee brewed for us, a door opened, a driverless car that can find its own parking space and getting shopping reminders. The ad, in support of Cisco's Tomorrow Starts Here, uses a circular, nursery rhyme-style narrative to show a family enjoying the benefits of smart objects in and out of the home.

Observant viewers will spot the locations, including Auckland's waterfront, the environs of the inner city Ironbank Building, a Kiwi supermarket and the Tuakau River bridge.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

The Compendium: 15 February

  • PopPress
  • February 15, 2019
  • StopPress Team
The Compendium: 15 February

Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit