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A YouTube trailer for a book
It’s not often, especially not in the digital age, for a trailer to accompany the publication of book. However, for the release of ‘Surviving Middle School,’ a tongue-in-cheek guide for young girls, writer David McGrail has gone all out by commissioning the production of a three-minute clip, which gives a hyperbolic glimpse at what happens when school girls make the wrong choices.
Interestingly, the precocious star of the ad, Macy McGrail, is the daughter of the writer and she enjoyed a decent level of online fame following the release of Camp Gyno ad, which Adweek reports has been watched over 10 million times.
