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YouTube hits 1 billion views per day

youtubeThe online video phenomenon cracked another mighty milestone last Friday – one billion views per day. That’s more than 11,500 views per second. YouTube’s blog post by CEO Chad Hurley, cutely titled Y,000,000,000uTube, tells us that he joked with Steve about crowning themselves the burger kings of media. It’s no joke now – you’re filthy rich!

YouTube's Steve Chen and Chad HurleyYouTube's Steve Chen and Chad Hurley

Google bought YouTube for US$1.65b almost exactly three years ago. So when is YouTube gonna start making money for them? Stan Schroeder of Mashable.com wonders if it was worth it.

Meanwhile, Hurley sleeps easy knowing that his founding principles for YouTube continue to be upheld:

  • Speed matters
  • Clip culture is here to stay
  • Open platforms open up possibility

A very sharp 33-year-old.

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