The world of apps can be bamboozling for seniors, but Johnson’s Baby in the Middle East has created an app that will surely entice the uninitiated older person by appealing to their need to constantly see pictures of their grandchildren.
Johnson and Johnson’s clip shows elderly couples who wish their own children were still infants at home using the Grandparents Frame and app to be sent snapshots of their grandchildren. Apparently the company’s efforts recognise that the majority of grandparents in the Middle East are separated from their grandchildren by large distances.