TMC lands in Australia to build industry community across the Tasman

The Marketing Club (TMC) has launched in Australia. Following a successful run of soft-launch events, the marketing community is expanding its full program into Brisbane, Sydney and Melbourne. 

Founded in 2022 by Chanel Clark while on mental health leave, TMC was born from burnout and built with purpose. What started in New Zealand as a small, supportive idea has grown into an 11,000-strong community across both sides of the Tasman.

Now based in Brisbane, Clark is leading the charge as TMC grows its reach. 

More than networking

“TMC started as a lifeline,” says Clark. “It was just me, trying to make sense of my career again. But what I found – and what so many others found – was a real need for something more human in our industry. This isn’t networking for the sake of it. It’s support, conversation and connection that actually matters.” 

The community allows members to swap advice, share job leads and offer support in real time.

In addition, TMC runs regular networking events and educational sessions across key cities, with a structured mentorship program now underway to connect emerging talent with experienced leaders. 

Community built on human connection

The launch includes national paid memberships and the upcoming debut of a podcast featuring stories from marketers at every stage of their careers – from students and side-hustlers to agency leaders and CMOs. 

Plans are also underway for TMC’s first major conference, with the inaugural Marketers Day set to take place in Auckland later this year. 

“For us, launching in Australia isn’t about ticking a box,” says Clark. “It’s about building something marketers actually want. People are tired of gatekeeping and ego-driven events. They want connection, accessibility and real value.” 

TMC is now welcoming new members across Australia, as well as media and brand partners looking to connect with a vibrant, engaged marketing audience.