Building material supplier ITM has appointed Stanley St as its new creative agency.
Juliana Raven, national marketing manager at ITM says there was a natural synergy between the independently locally owned companies.
“At ITM we have over 90-stores nationwide that are independently owned and operated so it’s important that our creative agency understands the uniqueness of our co-operative, and can champion our local stores in future campaigns at both a national and local level.
“Stanley St’s unique New Zealand-owned story signaled that they would be a great match for us and we’re excited to appoint them as our new creative agency.”
Susan Browne, group business director at Stanley St says, “We’re delighted to be working closely with the ITM team on bringing creative and strategic work to the market together. The natural synergy between us will allow us to collaborate on some strong work, and connect with their Kiwi customers across the nation.”
The new relationship with ITM and Stanley St is effective immediately.