Sky offers a million-dollar deal for Covid efforts

Martin Stewart, Sky’s CEO, announced today that the broadcaster would be giving away $1 million worth of free advertising to help initiatives aligned with Covid-19.

From charities, support systems, awareness marketing or fund raising, the announcement has offered Sky’s support where it can.

Already partnering with DDB’s and KidsCan $19 for Covid-19, Sky is committing TV advertising airtime to charities and community organisations aligned with Covid-19 support efforts in New Zealand. Up to 10 initiatives will be supported.

Sky stated the ads don’t need to be fancy, but restrictions will apply if the initiative is chosen.

Entries close 5pm Monday 27 April.

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