Resn rips yet more awards from bloodied hands of world's top marketers

  • Digital
  • February 8, 2011
  • StopPress Team
Resn rips yet more awards from bloodied hands of world's top marketers

Wellington digital agency Resn had to reinforce its mantelpiece after last year's awards haul. And it has continued down the same track in 2011 with yet more accolades, including two Favourite Website Award Site of the Day awards and two Pixel awards for its work for Puma Africa and the Health Sponsorship Council.

The first FWA award was snatched on Boxing Day for Kanvas Game for the Health Sponsorship Council and then, as if by magic, it took another FWA victory only two weeks later for its classy Puma Africa website, which was made in collaboration with Droga5 New York.

The same campaigns basked in the glow of victory at the Pixel awards, with the Health Sponsorship Council work taking out the Non-Profit category and Puma Africa site winning the Sports category (Resn even managed to beat itself, with Toyota Racing’s Sponsafier with Saatchi LA also among the Sports category finalists). Check out all the winners here.

As if that wasn't enough to gloat about, Resn can also look forward to the thought of a few more trophies, after the same three campaigns, as well as its work with Droga5 Sydney for VB Profile Interventions and for Good Eikaiwa, received five nom-nom-nominations in the Australian Interactive Media Industry Association awards. The Resn gang hopes to get inappropriate at the awards ceremony on Friday 18 March on Cockatoo Island, Sydney.

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Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

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