The Marketing Association have launched MA Online to provide marketers with some of their most popular, topical workshops and turned them into online courses.
The MA have taken a selection of their most popular face-to-face workshops to create a new catalogue of online courses, launching at the end of May.
Each course has been created with a combination of presentations, activities, and a live discussion with a facilitator each week. MA is confident that marketers will find the online experience just as engaging as face to face workshops.
While most online courses will take as many people as possible, a unique aspect of these courses is that spaces are limited to 20 participants per offering.
“We want to make sure that participants can interact with our industry experts so they can get the most of their knowledge” says John Miles, CEO of MA. “I have been involved with online learning for over ten years and this is the most interactive student friendly format I have seen. The MA team and facilitators have done a fantastic job to bring a unique format to New Zealand.”
The first four courses offered are three of their most popular being Copywriting, Storytelling and Digital Bootcamp. They have also introduced a brand new course in Core Marketing Skills for SME’s – a great introduction for anyone wanting to get the basics of marketing and develop a marketing action plan.
Other courses to follow these include content marketing, digital strategy, customer journey mapping plus a brand-new course by Research First’s Carl Davidson in Critical Thinking for Marketers.
For more information check out https://www.marketing.org.nz/maonlinehttps://www.marketing.org.nz/maonline