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Hold the cheese

Gina’s restaurant certainly isn’t averse to a bit of saucy advertising (its radio ads are filled with innuendo and good-natured male objectification). And its latest billboard, which features a shirtless Italian stallion with his jeans unbuttoned, the line ‘mozzarella with balls’ and two extra letters that change everything, continues this trend. 

On a Reddit thread entitled ‘Vile billboard in Newton gully made better with a V and an A‘ the debate flowed over Gina’s marketing tactics.  

Via NZ Herald

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