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The Compendium: 10 February
Somewhat reminiscent of NZTA’s now infamous ghost chips campaign, Bud Light attempts to tap into one man’s FOMO with the ghost of Spuds MacKenzie.
It’s taco night crossed with Come Dine With Me crossed with Wheel of Fortune crossed with infomercial hellscape.
Not that we didn’t already know, but being John Malkovich can be a tough life.
Some foods can be a sensory overload, but not Milka.
Thanks to a quintet of quick-thinking ad folks, ‘Alternative Facts’ is now a card game for “two or more legal citizens of the United States”.
No doubt much to the chagrin of America’s command-in-chief, Ikea certainly knows a brand opportunity when it sees one with this helpful (albeit spoof) flatpack.
Speaking of brand opportunities, ‘Cash Me Ousside’ girl is taking entreneurship to the next level.
