Previously vice chairman of FCB Global and chairman of FCB New Zealand, Bryan Crawford has now moved into an advisory role for the agency.
The transition will see Crawford move from his full-time chairman position to act in a part-time, non-executive advisory capacity for FCB offices globally whilst also focusing on his business interests and governance roles outside of FCB.
Crawford joined FCB as CEO of New Zealand in 2006 and grew it into one of the country’s largest, fully integrated advertising, marketing and communications agencies.
“I’ve loved working with Carter and FCB’s senior leadership team to reaffirm the agency’s position as one of the world’s leading advertising networks. I shared Carter’s vigour for excellence in creativity and effectiveness built on a people first, values-based platform. Working with and supporting extremely talented CEO’s and leaders across FCB’s global network has been a true privilege and learning from those markets was inspiring.
“However, it’s the right time for me to focus on my other governance roles and put time into other business opportunities,” commented Crawford. “I will continue to consult to FCB in a non-executive capacity and look forward to assisting them with their continuing evolution and success.”
Commenting on this change, Global FCB CEO, Carter Murray said, “Bryan’s extensive experience within and outside the advertising sector was an immense benefit to our global team and business. During the last six years, FCB was able to capitalise on Bryan’s talent for mentoring and coaching leaders in markets as diverse as China, South Africa and North America. On behalf of the leadership team I would like to extend our thanks and gratitude to Bryan for his invaluable contribution to FCB’s global success.”
Crawford steps down this month.