APN distribution deal puts Gordon & Gotch back on the goodfoot

More than a few eyebrows were raised when Netlink shacked up with Fairfax and Courier Post recently and became the dominant player in the distribution market. That departure left a big hole in Gordon & Gotch’s books, but it’s found a replacement fairly quickly after signing up APN’s NZ Magazines, which will move distribution of its consumer titles from Netlink from 1 July following an agreement with PMP NZ Limited.

The new agreement covers eight titles, including NZ Woman’s Weekly, the New Zealand Listener, New Idea, That’s Life, Simply YouSimply You LivingCreme and Girlfriend.

Sarah Sandley, publisher and chief executive of NZ Magazines, says the new agreement will mean a swifter passage from publisher to customer.

“NZ Magazines sells some of the highest volume publications in the country so our distribution partner has to provide us with the best retail profile, and merchandising, nationwide. The agreement with PMP also makes sense because of efficiency and cost effectiveness.”

All eight publications are already printed by PMP, New Zealand’s largest commercial printing and distribution company.

While the Fairfax loss was obviously a disappointment, Peter Browne, executive general manager of PMP in New Zealand, said at the time the company was “resilient to the shudders in the marketplace”, pointing to an example last year where PMP bounced back after losing ACP.

As well as this distribution deal, last year PMP also landed a ten year gloss printing contract with APN New Zealand (which announced the closure of its Ellerslie printing operation with the loss of 150 jobs) and retained 100 percent of the Progressive Enterprises business. It is also moving to a new 29,000 square metre site in Enterprise Park, Manukau, by October, after an investment of $20 million. Its head office, printing plant, warehousing and distribution will now be under one roof.

“Any other model involving multiple suppliers simply cannot match what we are able to provide because any delay in time to the shop shelf or mailbox means news is later than necessary,” says Browne.

But wait, there’s more. It has also acquired International Print Limited, a privately owned medium sized sheet fed printing business and a leading independent in the Auckland A1 offset market.

“This announcement is an indication of PMP being on the front foot in terms of developing its business and demonstrates our commitment to invest where appropriate. IPL is a sound profitable business and will be a good fit for PMP.”

The business will move to PMP’s new facility.



About Author

Comments are closed.