Toby Talbot goes full circle with return to Saatchi

After nearly a decade, veteran creative Toby Talbot is returning to Saatchi & Saatchi to take on the newly created role of chief creative officer.  

This will see him take charge of the agency’s creative direction, which has until now been overseen by joint executive creative directors Gus Roberts and Corey Chalmers.

“With Toby, Gus, Corey and the rest of our talented team in place, we now have an even more compelling creative force to offer our clients,” said Saatchi chief executive Paul Wilson in a release.

““Toby is a proven creative leader with extensive international and local experience. He is a fresh, progressive creative thinker and all round top bloke. We had a great time working together in the past, so I’m really looking forward to working with him again.”

Talbot has over 20 years of experience in the industry, having held senior creative roles at Colenso BBDO, DDB (New Zealand and Australia), Rainey Kelly Campbell Roalfe/Y&R in London and Whybin/TBWA.

Most recently, he worked as a managing partner at Assignment Group over a nine-month period, which ended earlier this year.

Talbot welcomed the opportunity of again working with Wilson.

 “I last worked with Paul when, ironically, I’d just left Saatchi & Saatchi,” Talbot said in the release. “We have long talked about working together again so it’s great to finally make it happen. Paul and his senior team have created something really compelling; a truly collaborative, inclusive culture that not only am I drawn to but so it appears, new clients are too. Creatively, Gus and Corey have done a fantastic job and now I am looking forward to building on this with them, forging new partnerships and generally getting stuck in.”

 Talbot begins his new role later this month. ​

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