Movings|Shakings: 13 June

Up the chain

Paul Wilson has been appointed to the new role of general manager at Saatchi & Saatchi. He says he will continue in his role as a “general busy body” and will still have all his client responsibilities for Toyota/Lexus and DB, but he will have more involvement with the senior leadership. 

“I’ve really enjoyed my time here. The senior leadership team are really tight and everyone’s up for it, the business is in a really good position and we’re really proud of the work we’re putting out. We’re in a good place.”

A digital leader

Carat has appointed Zoe Carson as its digital director in New Zealand, a position in which she will serve as the digital lead across all Carat’s clients, working alongside the wider Carat media and strategy team, as well as the iProspect performance marketing team. 

“Zoe is considered one of the brightest young minds in New Zealand’s digital media scene, and we are thrilled to have her on board. Her experience combined with her drive and vitality is a really great win for the agency and our clients alike,” says Alex Radford, the general manager of digital media at Carat.

Carson is also optimistic about the prospect of joining the team. 

“Having worked in the New Zealand media market in recent years, I have always keenly observed Carat’s work,” she says. “They are an innovative and strategically led agency and I look forward to working with them to drive their digital offer.” 

Zoe joins Carat from OMD where, over the last three years, she was the digital lead across Air New Zealand and Heart of the City.

OMD was asked whether a replacement had been brought in for Carson, but the agency is yet to respond. 

Botting in

APN Magazines has named Caroline Botting as associate editor of New Idea, and this move will see her shift into the role of acting editor when current editor Michelle Coursey departs on 20 June. 

Botting first worked at New Idea in 2008 coming on board as a news editor, before leaving as deputy editor in 2012 to have her son. For the past two years she has been working as a freelance writer and editor. 

She has worked in the media industry for 15 years as a news and feature journalist, twice being a finalist for Magazine Journalist of the Year, and prior to that working in PR in New Zealand, the UK and Australia. 

‘I am thrilled to be back at a magazine I am incredibly passionate about. New Idea has a long and respected history of telling great stories to New Zealand women and I look forward to being part of its future,’ Caroline says. 

New Idea also welcomes Bridget Jones who has joined as deputy editor.

Jones has most recently served as the junior online entertainment editor at the New Zealand Herald and previously worked as a writer on Sunday Magazine.

Getting corporate

Tourism New Zealand’s communications manager Deborah Gray has been promoted to the position of general manager of corporate affairs within the organisation.

From July she will replace Chris Roberts (currently in that position), who is leaving to take up the role of chief executive at the Tourism Industry Association.

Gray joined Tourism New Zealand as communications manager in October 2011 after a number of years working in primary sector communications. Prior to that, she worked for public relations consultancy Baldwin Boyle Group, including an 18-month stint in South East Asia.

Chief executive Kevin Bowler says that she has played an integral role in the corporate affairs team since arriving at Tourism New Zealand.

“I have had the pleasure of working closely with Deb on many projects and I have every confidence she is ready to step up and join the core leadership team of the organisation.”

The role of communications manager for Tourism New Zealand will shortly be advertised.

Jumping into the citrus container

Orangebox has appointed Richard Tabram as national technical services manager.

Tabram has an extensive background in the mailing and direct marketing industry, working 10 years in a similar senior management role in New Zealand and also in the UK where he worked at DSI, one of the largest mailing facilities in the UK. 

He has been involved in every facet of data programming, from software enhancement and systems integration, to developing bespoke software solutions on a client specific basis, spanning over 30 years.

In his new position, he will be responsible for driving innovation in the TS area along with spearheading their online suite of services which is growing at a rapid pace.

“I couldn’t be more excited with my new role and the new challenges ahead with the team at Orangebox. I like their position in the marketplace and can’t wait to add my contribution to their growing business,” says Tabram. 

Business times

The Business have won a new client in Davanti Consulting, a business transformational firm that works with big business to deliver strategic changes.

The Business has been brought in to refresh the brand and marketing commications for Davanti. 

“The Business came recommended to us after we found we needed help at a strategic level to develop our brand proposition.  We’d spoken to a few agencies but found The Business quickly showed they had a grasp on our challenges and operate in the same “business first” pragmatic way that we do,” says Rory Walker, the senior business manager at Davanti.

Indie scores hat-trick

Media independent ImMediate has confirmed that it has penned several new accounts into its ledger. 

These wins include SBS Media Group (comprising SBS Bank, Finance Now Ltd, and FANZ), Hertz NZ and Farmlands Co-Op. 

While the SBS win came after a competitive multi-agency pitch, the Farmlands account has been shifted across because the agricultural company’s general manager Allister Bathgate’s wanted to work with a South Island media company familiar with the the rural sector. 

ImMediate managing director Sue McCrea, says this news ushers in some exciting times for the company.

“We’ve also recently opened a Queenstown office that expands our reach and offers our clients more opportunities. I couldn’t be prouder of the team.”

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