Movings/Shakings: 10 April

2degrees announces its new chief marketing officer, ACP names a new editor for Australian Women’s Weekly, Ellen Read shacks up with Fairfax, DraftFCB welcomes a new creative pair, Quickflix chooses its local weapon and the IAB re-launches its awards. 

Prince Phillipps

Malcolm Phillipps has been named as the new chief marketing officer of 2degrees, taking over from Larrie Moore, who departed a few months back.

Phillipps has been the head of acquisition and communications since 2009 and has spearheaded the company’s brand and marketing communications. He brings over fifteen years of marketing, market research and marketing communications experience from roles in the telecommunications, consumer products, automotive, and energy services industries.

“Over the past three years, Malcolm’s team has developed and delivered a truly world class brand and a comprehensive marketing communications programme,” says 2degrees chief executive Eric Hertz. “He brings a passion for the mission and a leadership style that is extraordinary, and I know that he will continue to help move our company forward as we develop new services and improve existing products.”

Swapsies for Fraser

Fiona Fraser has been named as the new editor of Australian Women’s Weekly, taking over the editorship from Leonie Barlow, who steps down after four years in the editor’s chair and leaves ACP on May 11.

Fraser has been the deputy editor of top-selling weekly Woman’s Day since February 2011 and has worked alongside editor Sido Kitchin after they both moved from NZ Magazine’s Woman’s Weekly. 

“Fiona’s involvement in the ongoing success of Woman’s Day has been crucial,” says chief executive Paul Dykzeul, “Her magazine experience, industry connections and understanding of her readers’ needs is impressive. The Australian Women’s Weekly will thrive under her strategic direction. At ACP, we identify and develop the best talent and we see this appointment as recognition of Fiona’s great talent”.

Fraser’s magazine career started at Woman’s Day after working in radio and web journalism. She was deputy editor at NZ Woman’s Weekly for four years before returning to ACP.

“The Australian Women’s Weekly is a fantastic friend to New Zealand women and a magazine that any editor would be proud to lead. I’m thrilled to take the helm of this publishing icon, and dedicate myself to telling great stories about women of substance, to women of substance.”

Fraser commences her new role on Monday April 23. No word on a replacement deputy editor for Woman’s Day yet.

Read shacks up with Fairfax


After departing her role as news editor at the NBR recently, Ellen Read has taken up a new job as the business editor at stuff.co.nz.

She will be reunited with Matt Nippert, who also left NBR recently and started as a reporter at the Fairfax Business Bureau.


Young creative team Matt Williams and Freddie Coltart have swapped Ogilvy for DraftFCB.

“The guys won a silver Young Guns, One Show Merit and Cannes Shortlist for their clever Waitakere City Council Subaru WRX For Sale idea,” says DraftFCB’s grand creative fromage James Mok. “Very hungry team, we’re pleased to have them on board.”

Paddy’s day

ASX listed company Quickflix Limited launched its unlimited movie and TV streaming service in New Zealand last week. And it has appointed Paddy Buckley as its Auckland-based managing director to oversee the launch.

“He brings with him a wealth of experience, having specialised in media and technology law at top firms in New Zealand and the UK,” says Quickflix chief executive Chris Taylor.

Following moves by Orcon and Slingshot to zero rate Quickflix content for their customers, Buckley will continue discussions with other ISPs with a view to them providing the same service and he believes Quickflix will shake up the Sky dominated New Zealand home entertainment market.

“This is a hugely exciting time for consumers in New Zealand. Until now, there’s been a real lack of choice and value. I’m delighted that Quickflix will be offering Kiwis an exciting new and affordable option.”

Quickflix will be available on computers, internet connected TVs, Bluray players, gaming consoles, tablets and smartphones.

Bolly goes bye bye

IABNZ have issued the first Call for Entry for the 2012 online creative awards. The IAB awards are about showcasing and recognising great online creative (campaigns are judged on creativity only, not results). And it’s free and simple to enter with the winner taking away a box of wine valued at $500.

Previously called the IAB BollyAwards a decision was made to drop the Bolly to bring the name in line with other IAB international online awards.

“Champagne Bollinger was a fantastic supporter of the awards but the IAB brand was getting lost in the bubbles,” says IAB’s general manager Alisa Higgins. “Online advertising is now the third largest medium in New Zealand and the fastest growing with international research highlighting how important the creative is in building online sales.”

To date OMD, Shift, Special Group, DDB and Y&R have taken winning spots with judging carried out by creative directors Greg Wood, Paul Catmur and Ross Howard, along with many more.

Entries close Friday 13 April. Enter here.

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