Deepak Tahiliani has been appointed as Head of Digital Investment at GroupM Australia, a key role in GroupM’s Investment & Partnerships function in bringing value to clients.
Tahiliani, who replaces Venessa Hunt, will drive strategic partnerships and deliver value for GroupM clients through innovative and effective approaches to media as part of GroupM’s Responsible Investment framework.
With more than 15 years’ experience in digital, he joins from GroupM India. In his six years with GroupM, Tahiliani has been leading large vendor relationships with global partners and driving growth in digital trading across one of GroupM’s fastest growing regions.
GroupM APAC CEO and Acting CEO of GroupM Australia, Ashutosh Srivastava, says: “In Deepak we have a digital superstar who is well-versed in our business and our partnerships and ready to hit the ground running. We are pleased to welcome Deepak to Australia for the next phase of his career with GroupM.”
Tahiliani says: “India is a hyper-growth market, a hugely fragmented and complex media landscape with a ton of potential in media growth in years to come. My time with GroupM India has given me great learnings to tackle these nuances and I’m excited to bring this experience to my new role and help drive growth and value for our clients in the Australian market.”
He will work closely with recently announced Chief Investment Officer Seb Rennie and GroupM’s Investment & Partnerships team at MediaCom, Mindshare, Wavemaker and Essence, as well as GroupM’s digital and tech leads including Chief Technology & Transformation Officer Ryan Menezes, and newly appointed GM of GroupM Services Willie Pang.
Tahiliani has relocated to Sydney and starts the role in June.