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TBWA announces new creative director
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Wiktor Skoog, previously TBWA’s creative products director, has stepped up into the role of creative director for TBWA/MAKE. Skoog up until this point held the shared role of creative products director across Melbourne and New Zealand for TBWA and now steps up to bring forward TBWA/MAKE which has been quietly churning out the wins. Wiktor
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Movings / Shakings: July 24
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Sweetshop & Green appoints new development executive and Dentsu Aegis Network NZ announces newly created role of general manger of strategy. New and improved Dentsu Aegis Network NZ has today announced that Claire Beatson has been promoted from WiTH Collective Head of Strategy, where she has overseen market leading work for ASB Bank, into a
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We are Frank announces new agency lead
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We are Frank have announced a new addition to its sales team, bringing in Ebony Kitching as its new agency sales manager. Kitching brings with her a wealth of knowledge across both agency and sales, and says given the current climate she is happy to be working in a locally owned company who, “has a
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What creative persona are you? Adobe’s latest tool aims to boost creativity in the workplace
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Adobe has recently launched evaluation tool Adobe CQ (creativity quotient) that aims to help teams and organisations measure enterprise creative aptitude and capability. In the form of a short online test, the tool determines which type of creative you are in a team, your area of expertise and what you can do to improve your
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TVNZ announces move to single presenter
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TVNZ confirmed today that in an effort to conserve financial sustainability, it is now only having one presenter, Simon Dallow, for weekday programmes. The change will align the presentation of TVNZ’s weeknight bulletins with 1 NEWS at Six weekends, Breakfast news bulletins, 1 NEWS at Midday, Te Karere and 1 NEWS Tonight. Simon Dallow and Wendy Petrie have successfully co-anchored New Zealand’s most
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OOHMAA shows Q2 down 72 percent
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The Out of Home Media Association Aotearoa (OOHMAA) has reported today the figures from OOH for Q2, which largely feel during Covid Lockdown. Revenue for Q2 is down by -76 percent on net media revenue year-on-year, posting $8.8 million and for the first half of 2020, Out of Home revenue is down -40 percent, posting a
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Is ‘samey’ safe? TRA & Badger Comms release B2B marketing report
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A new report by Badger Communications and TRA highlights the lacklustre style of the typical ‘same-same’ B2B marketing. The report is a deep dive into how B2B marketing can be made to stand out when so much of it tries to fit to a mould. Download the report: TRA: https://mainframe.tra.co.nz/new-zealand-b2b-marketing-report-2020 Badger: https://badger.co.nz/btob-report-download Badger and TRA
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