Kargo acquires Ziggeo, launches next-gen video offering for publishers and brands
Kargo has announced the acquisition of Ziggeo, a video player & tech company, bringing a suite of products to Kargo’s growing omnichannel platform.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
CNH Industrial welcomes Tracta onboard as partner
Napier-based rural agency Tracta has won the New Zealand media account of the world’s second largest farming machinery business, CNH Industrial.
Rainger & Rolfe backs a refill revolution
A refill revolution could be coming to a store near you thanks to the strategic vision of creative agency Rainger & Rolfe.
Fletcher Living launches new brand platform via TBWA\NZ
Fletcher Living is launching a new brand platform via TBWA\NZ to show they build more than just houses, they build neighbourhoods.
Daylight burns brighter with new hires
After recently merging with Translate Digital, Daylight welcomes a raft of new starters to bolster the studio’s creative and digital offerings.
Contagion relaunches Kiwi food icon
Creative/Media agency Contagion have relaunched an iconically Kiwi brand of sausage roll across national TV, outdoor, digital, and in-store campaign.
Ogilvy to lead new direction for Breast Cancer Foundation
Ogilvy NZ will take up the role of creative and strategy agency for Breast Cancer Foundation NZ.
McDonald’s and Val Morgan gamify cinema experience
The cinema advertising experience has just levelled up thanks to the launch of the first-ever CineGame partnership in the southern hemisphere.
Auckland agency BCG2 awarded GasNZ account
Locally-owned communications, design, digital and media agency BCG2 is cooking with gas, having recently been awarded the GasNZ account.
Associates rise at Bettle & Associates
Bettle & Associates has broadened its ownership with directors Will Peart and Adam Lurman each taking a 25 percent share in the business.
Student finalists announced for Outstanding Radio Creative Awards
Five finalists for The Radio Bureau’s Outstanding Radio Creative Awards (ORCA) student competition have been announced.
Kiwis’ annual radio listening habits revealed
The Radio Broadcasters Association (RBA) and GfK 2022 Radio Device Insights Report has revealed AM/FM radio is still the main way Kiwis tune in.
OIS partners with Go Media to provide third-party verification
Go Media has been certified to provide customers with enhanced campaign delivery analytics via 3rd-party verification technology provider OIS.
Stanley St appointed as agency of record for Fisher Funds
Fisher Funds, a New Zealand specialist investment manager, has appointed Stanley St as its agency of record for strategy, creative, brand and media.
Hnry and MediaWorks join forces across platforms
The combined power of audio and out-of-home has been spotlighted thanks to a successful campaign between Hnry and The Rock radio station.
Simon Bridges’ new podcast launches today via Stuff
Simon Bridges today launches the first episode of his own podcast show ‘Generally Famous’ featuring rowing champion Eric Murray.
Menulog takes on competition with star power
Online food delivery company Menulog has launched its first campaign in New Zealand featuring global superstar Katy Perry.
LUMO partnership to offer next level reporting
LUMO Digital Outdoor is partnering with global outdoor analytics platform Quividi, taking reporting accountability to new levels for the sector.
Motion Sickness campaign taps into ‘Big Password Energy’
Government cybersecurity agency CERT NZ has launched a punchy new campaign ‘Big Password Energy’ via Motion Sickness.
NZ ad market hits another record high in June
New Zealand’s media agency market has experienced a record 31 months of consecutive growth, with a media agency ad spend for June of $106.8 million.
Culture&Theory to develop new dating app brand
A new dating app set to be launched next year has appointed Culture&Theory to develop its brand and fully integrated campaign.
Thrive partners with Harley-Davidson Australia and New Zealand
Harley-Davidson AUNZ has appointed Thrive PR as the company’s exclusive PR and social media agency to boost its communications efforts.
The Edge gets a fresh new look
For the first time in more than five years popular youth radio station The Edge has a new look with a dynamic colour palette.
Fire and dragons reign over All Blacks vs Ireland game
Spine-tingling roars and fire breathing were witnessed during the All Blacks v Ireland match at Sky Stadium to launch HBO’s House of the Dragon.
Mango Aotearoa and Tribal Aotearoa to bring Cannabis Clinic’s story to life
Cannabis Clinic has appointed Tribal Aotearoa and Mango Aotearoa to raise awareness of the brand and the benefits of medicinal cannabis.
Special PR appoints Kat Day as Creative Lead
The new PR offering from Special Group continues to grow with the appointment of Kat Day as Creative Lead.
New campaign via Augusto reveals there’s ‘nutting to’ Pic’s peanut butter
NZ’s much loved peanut butter brand Pic’s has launched a quirky new campaign via Augusto starring one man, a concrete mixer and some nuts.
Saatchi & Saatchi NZ launches The Culture Studio and welcomes key senior hires
Saatchi & Saatchi is further adding to its strategic offering with the addition of new senior strategists, and the launch of ‘The Culture Studio’.
Calibre to be powered by mobile location intelligence platform LANDMARKS ID.
Out of Home planning and audience measurement tool, Calibre, will now be powered by mobile location intelligence platform LANDMARKS ID.
Canterbury of New Zealand’s new campaign embraces community resilience
The strength of the Te Tairāwhiti / Gisborne community has been captured in a new brand creative and gallery exhibition for Canterbury New Zealand.
YoungShand welcomes new Executive Creative Director
Creative leader and writer Corey Chalmers has been appointed as the new Executive Creative Director for integrated indie agency YoungShand.
Council campaign via Daylight calls for new voices in local elections
Auckland Council has hit the streets and screens of Tāmaki Makaurau with a new campaign via Daylight.
Growth continues for Out of Home advertising
Out of Home advertising continues to see growth according to recent data released by The Out of Home Media Association Aotearoa (OOHMAA).
Two new hires for LUMO Digital Outdoor
LUMO Digital Outdoor has welcomed two new faces onto its account management and operations teams to expand its digital offerings and meet growing demand.
MetroEXP helps Diocesan School for Girls launch dynamic new website
Diocesan School for Girls has launched a brand new storytelling-led website thanks to production and events agency MetroEXP.
Basketball New Zealand launches Tauihi with the help of EightyOne and SixOneNine
Basketball NZ, with partners EightyOne and SixOneNine, have launched a new, elite women’s basketball league with names and brand identities.