Opinion
Never say ‘Never’ again
Regan Savage reckons there might be something modern brands can learn from the evolution of one of pop culture’s most enduring characters.
Regan Savage reckons there might be something modern brands can learn from the evolution of one of pop culture’s most enduring characters.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what, Regan Savage, general manager of marketing communications at Kiwibank, has to say.