Every year, StopPress asks players in the local industry for their reflections on the year that was. Here’s what Dan West, Head of Strategy at Stanley…
Author Dan West
Stoppress series
Year in Review: Dan West, Stanley St
Opinion
Why virtual reality is more than meets the eye for marketers
FCB hosted its monthly School House session last week to discuss the possibilities for Virtual Reality (VR) for marketers beyond just gaming and entertainment. To interrogate the topic it invited, CEO of Imersia Dr Roy Davies, co-chair of IGDA Virtual Jamie Telford, VR producer at Conical Alejandro Davila and managing director of Pik Pok Mario Wynands, to be part of a panel hosted by FCB digital strategy director Dan West.
Opinion
Are humans the cats of the future?
FCB digital strategy director Dan West believes our love affair with AI might lead to a very banal existence for humans.
Opinion
Spare change: why innovation is key to survival
Innovation isn’t the key to success, says Dan West. It’s the key to survival.