
CarExpert launches in NZ in joint venture with Trade Me
CarExpert has officially launched in New Zealand, marking its first international expansion through a joint venture with Trade Me.
CarExpert.co.nz is now live, offering daily automotive news, local reviews and digital tools to help buyers make informed vehicle decisions.
At launch, the platform features more than 25 in-depth reviews of key new models available in New Zealand, with additional content published daily.
The site combines breaking industry news, comparative testing and practical buyer guidance, positioning itself as a specialist authority focused exclusively on new-car research and decision support.
Simplify the process
With the number of brands, powertrains and model variants continuing to expand, vehicle choice has become significantly more complex for consumers. CarExpert’s model is built to simplify that process through structured research content and expert-led evaluation.
Central to the platform are CarExpert’s New Car Specialists who are experienced automotive journalists that conduct hands-on testing across major segments. Their assessments are also complemented by comparison tools.
The New Zealand launch builds on CarExpert’s established position in Australia, where it operates as an independent new-car content platform. The joint venture with Trade Me provides scale, local market integration and strategic distribution across New Zealand’s largest online automotive audience.
A high-value destination
“We identified a clear gap in the New Zealand market for a dedicated, high-quality new-car research destination,” says Brendan Hall, head of Trade Me Motors.
“By combining Trade Me’s massive audience strength with CarExpert’s proven editorial expertise, we are creating a high-value destination for both consumers and the industry.
“For our OEM partners and franchise dealerships, this partnership provides a powerful way to engage with high-intent buyers early in their journey,” Hall adds.
CarExpert CEO Damon Rielly adds: “New Zealand represents a natural next step for the CarExpert model. The market is sophisticated, competitive and evolving rapidly. Our focus is to provide structured, independent information that helps buyers make confident decisions.”