A subtle nod of approval goes to Z Energy, ANZ, MediaWorks and Noel Leeming this week.
Monthly Archives: February, 2016
Usually, at least some part of Mother’s Day involves scouring through hundreds of generic Mother’s Day cards in search of the one that features a phrase (crafted by a writer you don’t know) that roughly captures the way you feel about your mother. However, this year, book publisher Penguin Random House is challenging Kiwis to put their creativity to the test by penning a few lines, which could potentially be included in special edition book, titled Thanks Mum: A Kiwi Celebration, in time for Mother’s Day.
Old Mout Cider has nabbed a Colmar Brunton Ad Impact award for the month of December for its ‘not so sweet’ Hard Cider ad via Colenso BBDO, which the market research company says stood out from the noise of Christmas ads throughout the month.
MediaWorks head of marketing Katie Mills has called the Newshub launch the biggest in MediaWorks history. We look at all the creative elements and how the launch went.