Ever since Telecom was legally precluded from using the ShowmeTV name, the industry has been curious as to what moniker would be introduced as a replacement. Since that debacle three months ago, Telecom’s digital ventures (TDV) unit has been very cagey about releasing any further information about its online TV offering. But now that all has been revealed, we sat down with head of programming and local content Maria Mahony to find out more about what Lightbox offers.
Browsing: Mad Men
Ellen DeGeneres has removed all the cigarettes from Mad Men to draw attention to the Great American Smokeout, an annual anti-smoking campaign arranged by the American Cancer Society that encourages nicotine puffers to stop for a day on the third Thursday of November.
Taschen and Mad Men. ‘Tis a match made in advertising heaven. And we’ve got three Ads of the Mad Men era notebook diaries to give away to those hoping to relive the glory days in 2013. So delve into the recesses of your mind (or the recesses of the internet) and post your favourite line or scene from the show (or just a funny old ad) in the comments and you could be the envy of all your friends next year.
There were undoubtedly quite a few advertising and marcomms eyeballs focused on Prime TV last night as series three of Mad Men kicked off.
And while all the regular characters were present and correct, some observant viewers may have noticed a new addition to the line-up: DraftFCB