Last year's ad for Clash of Clans racked up an impressive 22 million views. A series of two new ads for the app have just been released and it is very possible they will outdo last year's efforts.
In the first 30 second spot, "Preparation", we see a different side of the fireball throwing wizard. Combing his luscious hair while giving himself a little pep talk, it appears he might have a sensitive side. But then in the second spot, "Magic", he starts turning bunnies into fireballs, so maybe not.
Barton F. Graf, the agency behind the ads, has also released a series of five outdoor posters to support the TVCs.