Yahoo! More moolah

  • Digital
  • May 27, 2010
  • StopPress Team
Yahoo! More moolah

Finally some good news for the beleaguered number crunchers at Telecom.  Yahoo!Xtra, the online joint venture between Yahoo!7 Pty Ltd and Telecom New Zealand Ltd, has announced an after tax profit of $1.37 million for 2009.

The company says this reflects the growth of digital media over other categories, online ad spend proving robust in a challenging year for business. According to figures released earlier this year by the ASA, online advertising now makes up over 10 percent of all domestic media spend.

For the past two months, the Yahoo!Xtra homepage has been the number one New Zealand publisher homepage, a position the company also held in August and September of 2009.

 Last year saw Yahoo!Xtra launch an online shopping site, a food channel and an enhanced movies channel.  According to the company’s internal data, unique users to the site grew by 29 percent over 2009.

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And now, the newsfeed: the best takes on the recent Facebook changes

  • Social media
  • January 19, 2018
  • StopPress Team
And now, the newsfeed: the best takes on the recent Facebook changes

Like a drug dealer cutting off supply to its addicted clients, Facebook once again pulled the rug out from underneath publishers and brands as part of its ongoing mission to 'make the world a better place'. The main shift, which has been happening in various forms for a few years, is a newsfeed tweak that will prioritise engaging content from friends and family, rather than news from media companies or brands. So what does it mean for publishers, brands, agencies and the world in general? Here are some of the best takes on the issue.

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