Deadlines, illicit substances, intern slavery, pathologically dissatisfied clients – Nielsen wants to hear all about your agency lifestyle to add to its data.
To loosen your tongues Nielsen has a drinkable offering in return for your time ('you" being advertising folk) and your secrets. There are ten cases of wine (six bottles in each) to be won for those who fill in a survey to help Nielsen 'understand agency life'. Everyone who completes it will receive a short report from Nielsen about the findings.
Nielsen says: "Working in this industry usually excludes you from taking part in market research. We would like to fix that by giving you the opportunity to complete this quick and easy survey about your media habits, technology ownership and shopping behaviour. There are also some fun questions included to help us understand more about ‘agency life’."
Watch out for the email invitation to take part in the survey on Wednesday 25th June – if you'd like to take part and haven’t received it, email Serafina.firstname.lastname@example.org.