Browsing: On Digital

Rest in Pets’ cardboard caskets aim to tap into furry funerals

Given the size—and growth—of the pet industry, and the increasingly close relationship humans have with their animals, it’s not unusual to see strange new products being launched (I’m looking at you cat soufflé). Not surprisingly, most of the products are aimed at pets that are still alive. But ‘cardboard engineer’ Mat Bogust and his wife Jane have seen a gap in the market and launched a Kickstarter campaign to try and give their cardboard casket business Rest in Pets a leg up.