The Marketing Association’s 2011 “Marketing Today” Conference held at The Langham Auckland began with an apt quote from William Gibson. “The future is already here. It’s just not evenly distributed yet.” And, as well as an update on all on traditional the marketing concepts like market research, direct marketing, brand management, the conference also provided fresh insight into ‘new-age’ marketing concepts like closer integration of marketing with IT, gamification and social media marketing.
Browsing: Joi Ito
And the future of marketing is…
Slaking liquid consumers – Marketing Today Conference 2011
Don’t miss out… time is running out to register for the Marketing Today Conference 2011. The Big Day Out for the marketing industry is only 12 days away and the line up is top notch.