Browsing: heatpumps

Rinnai rips the heatpump a new one, plays up fire’s snuggle-factor

Heat pumps might be seen as an easy and efficient heating option these days, but perhaps because our ancestors spent much time roasting woolly mammoth on an open fire, our primal instincts mean many of us still have a predilection for flame. And Rinnai and Logan Brooke have played on those instincts—and played up the comfort factor of fire—with a new TV ad and special flickering billboard.