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Thermo-labelled wine, straight from the vine: VNO’s white wine lets you know when it’s ready
VNO has launched a thermo label on its white wines that that tells the consumer when it’s the correct temperature for drinking. And to give its thermo-labelled wine some personality, it’s released a radio ad where the wine is personified by a breathy, sultry man urging the VNO owner to drink the wine.