Global online trading provider Pepperstone, and Saatchi & Saatchi New Zealand have brought together a trio of top tennis players in a follow-up campaign.
Over the weekend, the Napier Art Deco Trust and digital marketing agency FizzyPop celebrated the 2024 Winter Art Deco Festival.
Vistar Media’s latest trends analysis for 2024 has shown that June played an important role in shaping annual advertising strategies in Aotearoa.
This year marks a major birthday for Griffin’s and the beloved biscuit brand wants all of Aotearoa to join in its celebration.
Mitre 10 New Zealand and FCB Media has created a YouTube Ad on Pause in honour of the hardware store’s 50th birthday campaign last month.
When mysterious crop circles appear in a field, you probably wouldn’t expect toy company Lego to be responsible – but their new idea brought space to earth.
As momentum builds for the 2024 Paralympics in Paris, Lumo’s new partnership supports and celebrates Kiwi Paralympians on billboards across the country.
High viewership of sports, reality TV, our local soap opera and daily news have resulted in TVNZ+ reporting its biggest streaming month ever.
It was an unexpected but special moment when PHD was named Media Agency of the Year at this year’s beacons awards, says CEO Nikki Grafton.
If you’ve worked in the New Zealand ad industry over the last 25 years, you’ve likely met Sarah Hodgetts or Hodgey, as she’s lovingly referred to.
A reminder to all Kiwi marketers: the deadline for the 2024 Effie Awards Aotearoa is fast approaching on Tuesday, July 23.
Motion Sickness hires two new directors; pead welcomes new staff; dentsu has a new GM in data and analytics; and Hyper acquired by CEO in family buyout.
A new partnership between Lumo and NZME will see the headlines of the New Zealand Herald’s top stories appear on digital billboards across the country.
Stuff Group is trialling a customised AI tool so its journalists can cover more local democracy news, the media company says.
Mailchimp’s Anthony Capano explores four trends reshaping consumer-brand interactions and how these can build stronger relationships with customers.
Jack Links’ Official Meat Tour has begun, a campaign featuring pro snowboarder Zephyr Lovelock giving away snacks to those who rise to the challenge.
Prior to the All Blacks’ first game against England, a Ritchie’s bus received a special makeover, thanks to Richie Mo’unga, Export Ultra, and The ACC.
Designed to solve the mid-week meal dilemma, Waitoa Free Range Chicken’s new Flavour Kits have hit supermarkets, with a creative campaign by Quantum Jump.
Australasian shipping container company Royal Wolf has partnered with global influencer marketing consultancy I.M.A to lead its strategy and creative work.
Zahra Shahtahmasebi continues her wrap up of Comms Council event, Media Spotlight, where panelists and speakers showed collaboration is key.
Kiwis are being challenged to confront uncomfortable truths about retirement so they can be better prepared in AMP’s latest advertising campaign.
Dulux Paints New Zealand has appointed brand strategy and creative agency Pitchblack and media agency MBM to oversee its full portfolio.
Go Media has extended its agreement with Auckland Stadiums to continue as the commercial naming rights partner of Mt Smart Stadium until 2028.
Retail media network Market Media has brought programmatic delivery to its instore advertising screens across The Warehouse and Noel Leeming stores.
In the dimly lit Aotea Centre, theatrical fog swirling about, it was hard not to be inspired as media leaders shared their wisdom and champion the industry.
New hires at Undertown Media, Reefton Distillery and Val Morgan; Ratings from Newshub’s last week on TV; A refreshed format for Shortland Street.
oOh!Media New Zealand and OMD New Zealand have teamed up to bring Pepsi’s new brand identity to the Kiwi market with a bang.
Could new regulations be a golden opportunity for the industry? Linus Hjoberg, Senior Vice-President (ANZ) at Channel Factory, delves into the recent changes to the country’s…
Nearly eight years since switching on its network, Kiwi digital out-of-home company Lumo has unveiled a new strategic identity to take it into the future.
Communications agency Bastion Shine is encouraging Kiwis to create and undertake embarrassing challenges to support Cure Kids this Red Nose Day.