News
Anchor reminds Kiwis: Nothing beats real milk
Anchor is reclaiming dairy’s place in Kiwi fridges, thanks to a new campaign from TBWA\NZ that celebrates the goodness of real milk.
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News
MSD, Clemenger UnLtd help educate Kiwis on Love Creep
‘Love Creep’, a term coined by Clemenger UnLtd, forms the basis of a new campaign describing how love can turn into a pattern of control.
Movings & Shakings
Pure SEO welcomes three new hires
Pure SEO is excited to be growing its team and its digital marketing capabilities by welcoming three new additions on board.
News
oOh!media’s network amplifies Mental Health Foundation’s awareness message
oOh!media New Zealand is proud to support the Mental Health Foundation’s Mental Health Awareness Week, which runs from September 23 to 29.
News
MediaWorks announces its 92nd digital site
MediaWorks has unveiled its latest digital billboard upgrade at the intersection of Nelson Street and Cook Street in central Auckland.
News
Six60 to perform at Guinness World Record attempt for largest haka
Six60 is now part of the line-up of Kiwi artists entertaining the crowds at this weekend’s attempt to claim the Guiness World Record title for the largest haka.
Campaigns
Essence Health Agency wins at 2024 Creative Floor Awards
The New Zealand-based specialist healthcare communications agency has secured a top award at the global Creative Floor Awards for its “Bunnies” campaign.
News
NZBusiness magazine launches ‘Sustainably Ever After’ podcast
The podcast has been created to inspire and inform New Zealand’s SME community about the intersection of sustainability and entrepreneurship.
News
Challenge launches value campaign via Bettle–Associates
The campaign presents Challenge’s ‘My Challenge’ loyalty programme as a simpler way to save than other novel ways people have been tightening their belts.
News
Motion Sickness and Whānau Ora turn billboards into live translators
In celebration of Te Wiki o te Reo Māori (Māori Language Week), Whānau Ora has launched an innovative out-of-home campaign, ‘Real-Time Reo’.
News
Comms Council Foundations of Advertising and Media Course signs off for 2024
The 37 participants from agencies in Auckland, Wellington, and Christchurch worked in groups throughout the course, delivering assignments on a range of industry topics.
News
Auckland Football Club teams up with NZME
The exclusive partnership will provide the new club with the opportunity to reach NZME’s combined radio, digital and print audience of 3.6 million Kiwis.
News
TrailLite celebrates miles of memories with Quantum Jump
The luxury motorhome and caravan manufacturer has partnered with Quantum Jump, Conductor and Sneakers Media to celebrate its 70 years in business.
News
Lion and PHD partner up
Lion NZ has appointed PHD as its new media agency partner to shape its media strategy, planning and buying for its key drink brands.
News
House of Travel flies to top of Kantar’s Customer Leadership Index
Delivering personalised service and making customers feels valued is the key to House of Travel’s success in Kantar’s latest Cusomer Leadership ranking.
Awards
The power of KFC takes out August Kantar Ad Impact Award
Kantar’s August Ad Impact Award goes to KFC for ‘The power of KFC’, well branded and refreshingly distinctive, it delivers significant levels of enjoyment.
Movings & Shakings
Warner Bros Discovery announces new Publicity Manager for NZ
Warner Bros Discovery has announced the appointment of Rachael Keereweer as Publicity Manager, NZ, to lead the Auckland-based publicity operations.
News
Industry leaders to headline media for marketers event
The Marketing Club is set to host Unlocking Media for Marketers, an event taking place on September 19, at MediaWorks in Auckland.
Movings & Shakings
Jacqueline Freeman is ThinkTV’s new GM – Communications
ThinkTV New Zealand has appointed Jacqueline Freeman to the new role of General Manager – Communications, where she will help networks share their stories.
News
Newstalk ZB announces new line up for arvo show
NZME has announced its new line up for Newstalk ZB’s Afternoons programme, which sees Matt Heath teaming up with Tyler Adams from October 7. Heath is…
News
Nescafe, Kindness Collective aim to create meaningful connections with Kiwis
Nescafe has announced a new partnership with the Kindness Collective that will see the brand’s classic coffee distributed in food boxes across Aotearoa.
Awards
TBWA\NZ, ANZ take out Gold at APAC Effies
TBWA\NZ, together with ANZ, took out New Zealand’s only Gold at the Apac Effie Awards over the weekend. The APAC Effie Gold was awarded to TBWA\NZ…
News
Tickets for Haka world record attempt drop to $10 for Māori Language Week
To celebrate Te Wiki o te Reo Māori, tickets for the Guinness World Record title attempt for the world’s largest haka are $10 this week
News
One NZ embarks on new partnership with FCB
One NZ has appointed FCB Aotearoa as their Agency of Record following the successful launch of their new ‘Let’s Get Connected’ platform. The appointment builds on…
News
AI fuels Green Cross Health’s Big Beauty Week, by FCB/Six
Kiwi healthcare provider Green Cross Health has launched “Big Beauty Week” across Life Pharmacy, offering a range of experiences for customers.
Campaigns
Special, Tiger Crystal Ultra launches new campaign to help Kiwi music thrive
In a move to help New Zealand’s music scene thrive, Tiger Crystal Ultra has launched a new initiative, Venue Veterans, via Special PR.
Movings & Shakings
Daylight welcomes Senior Designer
Technology and creative agency Daylight has welcomed Senior Designer Dirk Paetzold to its team as it continues to grow in Aotearoa and Australia.
News
Go Media celebrates its growth: 120 billboards and new locations
Out-of-home advertising company Go Media is celebrating a milestone: its digital billboard network now has 120 sites, reaching 1.8m Kiwis every two weeks.
Partner articles
Balancing purpose and profit: how Dove’s 6P strategy powers unmissable brand superiority
How do you achieve purpose-driven marketing and brand growth? Dove has cracked it, celebrating 20 years of its pioneering Campaign for Real Beauty.
StopPress exclusives
Creative Talk with Bruce Ferguson
Bruce Ferguson, Creative Director of Darkroom, talks with The Creative Store all things design, the world of events and working with big names like Sunburn.