Campaigns
Kellogg’s unites its subbrands in Masterbrand marketing campaign
Kellogg’s is uniting its subbrands, including Nutri-Grain, Coco Pops, and others, under a single Masterbrand marketing campaign.
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Movings & Shakings
Snap Inc. welcomes Chris Lewis to the team
Snapchat’s parent company Snap Inc. has appointed Chris Lewis as its first Talent Partnerships Lead for Australia and New Zealand.
News
Spark campaign aims to help businesses fight tech paralysis
Spark’s latest campaign aims to help New Zealand businesses cope with the constantly evolving technology landscape and avoid feelings of ‘tech paralysis’.
News
NZME welcomes Kiwi media personalities to radio shows
Kiwi media personalities K’Lee and Manaia Stewart have signed on as the new co-hosts on two of NZME’s radio breakfast shows.
Year in Review 2024
Pushing boundaries and creative solutions: Suraj Barnawal sums up 2024
Chief Innovation and Technology Officer at media agency Together, Suraj Barnawal shares his thoughts on the year that’s been and what’s to come for 2025.
Year in Review 2024
Creativity, growth, fun: Lia Carruthers reviews 2024
Lia Carruthers’ year was one of growth, which included being named Marketer of the Future at the 2024 YouTube NZ Marketing Awards.
News
Simon Barnett makes his return to More FM
Broadcaster Simon Barnett kicked off his Monday with a 4.30am alarm, returning to More FM’s Breakfast Club alongside co-host Lana Searle.
Year in Review 2024
‘Drive to ’25’: GroupM’s John Halpin’s year in review
GroupM New Zealand CEO John Halpin sums up 2024: the biggest challenges, the projects he is most proud of and the office items he can’t live without.
Year in Review 2024
Balancing the long and short: Katie Mills’ year in review
Chief Marketing Officer at NZME, Katie Mills looks back on 2024, sharing her favourite work memory, her inspirations and the office item she can’t live without.
Year in Review 2024
People make the difference: Rebekah Gierlinska’s review of 2024
Managing Director at Hearts & Science, Rebekah Gierlinska says her top learnings from 2024 is that with great clients, a great team and resilience everything will be okay.
News
Entries open for 2025 Voyager Media Awards
The News Publishers’ Association has announced that entries to the 2025 Voyager Media Awards are now open, celebrating the best of New Zealand journalism.
Movings & Shakings
Urban List appoints new Head of Sales
Publisher Urban List is welcoming Spyros Asteriou as its new Head of Sales. He brings a wealth of media sales experience and industry relationships.
News
BBC lists NZ’s haka record among 2024 happiest stories
The BBC has named Aotearoa reclaiming the Guinness World Records title for the World’s Largest Haka as one of the ‘Happiest Stories of 2024’.
News
Become Wealth hits $1 billion milestone
Become Wealth Limited is happy to announce it has surpassed $1 billion in funds under advice, with a substantial portion comprised of NZDF Savings Schemes.
News
Long White and Electric Avenue celebrate ten year anniversary
Music festival Electric Avenue and vodka RTD brand Long White are gearing up to celebrate a decade long partnership in Christchurch this summer.
News
Embrace the excitement at Sail GP’s Tāmaki Makaurau debut
Over 25,000 people will attend the debut of the ITM New Zealand Sail Grand Prix in Tāmaki Makaurau Auckland’s Waitematā Harbour on January 18 and 19.
News
Aotearoa Young Lions competition calls for entries
The 2025 Aotearoa Young Lions Competition, proudly supported by Google is now open for entries from young talent across creative and media agencies.
Year in Review 2024
Exceeding targets and an emphasis on quality: Stuart Dick’s year in review
In 2024, Stuart Dick is most excited about Are Media’s overall business performance and how the small but mighty team continued to hit its goals.
Year in Review 2024
On optimism and the importance of PR: Leni Ma’ia’i’s review of 2024
Owner of DIG PR, Leni Ma’ia’i says the best part of 2024 was helping startups challenge entire industries and being infected by their (sometimes irrational) optimism.
Movings & Shakings
Phantom Billstickers celebrates new hire in Wellington
Ruby O’Neill has joined the Phantom Billstickers team in Wellington as Account Manager, where she will work closely with agencies and onboard new business.
Year in Review 2024
Focused on future: Valerie Walshe’s year in review
Valerie Walshe, Chief Revenue Officer at TVNZ, discusses 2024, overcoming the challenges in media, the key highlights and what has kept her motivated.
News
Airports a prime environment for video OOH, says JCDecaux
JCDecaux’s evaluation of out-of-home advertising in airport settings across Aotearoa has shown that full-motion video ads seem to outperform static and animated creative.
News
Ballance Agri-Nutrients appoints Pead as retained PR agency
Pead has expanded its Primary Sector portfolio as the retained PR agency for farmer-owned co-operative Ballance Agri-Nutrients.
International
Around the World: Meta drops fact-checking; Buy your Hyundai on Amazon
Media expert Antony Young rounds up global media news: this week he takes a look into Meta’s announcement to drop third-party fact-checking, Australia’s social media ban and Hyundai’s add to cart feature.
Media
As Facebook ditches fact-checking, mainstream media is the place for trust
Mark Zuckerberg’s decision to stop fact-checking across Meta platforms is a chance for mainstream media to make the most of its brand-safe environment.
News
Kiwi culinary star takes centre stage in new Suntory Boss campaign
Suntory Boss Coffee has partnered with YouTube chef, Andy Hearnden, in a new campaign celebrating the power of ambition.
Year in Review 2024
The rise of programmatic: Hivestack’s Ash Houghton sums up 2024
Ash Houghton, VP of Sales, NZ at Hivestack, says there were key changes in how Kiwis interacted with out of home this year, due in part to programmatic.
Year in Review 2024
Purposeful pillars and continuous evolution: Sarah Norrie reflects on 2024
Chief Marketing Officer at Milford Asset Management, Sarah Norrie shares her favourite campaign of 2024, and why she can’t survive without her Macbook Pro.
News
Colenso BBDO Auckland ranks in The One Club for Creativity’s APAC top three
Colenso BBDO Auckland ended 2024 ranked in The One Club for Creativity’s list of top agencies in the Asia Pacific region. The agency was ranked third…
News
Ambitious Aotearoa’s humorous take opposes Treaty Principles Bill as deadline extended
Cori Gonzales-Macuer, an animated David Seymour and bad hakas are all features of a new campaign opposing ACT’s Treaty Principles Bill.