Movings & Shakings
A new chapter in Sky leadership
Sky is entering a chapter in leadership following the departure of chief media and data officer Lauren Quaintance.
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StopPress exclusives
Creative Talk with Phoebe Smith
This month, the Creative Store talks with Phoebe Smith, Partner at Previously Unavailable, an innovation studio that is difficult to define.
Opinion
What makes your brand distinctive? Ask the audience
While everyone knows what a brand asset is, distinctive assets make your audience immediately think of your brand.
News
TVNZ named free-to-air broadcast partner for Provincial Rugby
TVNZ has been named the free-to-air broadcast partner for Provincial Rugby, with the multi-year agreement set to begin in the 2026 season.
Campaigns
KiwiHarvest joins JCDecaux’s social impact initiative
JCDecaux has welcomed New Zealand food rescue organisation KiwiHarvest as its latest charity partner to join its social impact initiative.
Campaigns
Anchor and TBWA\NZ ‘open the door’ to dairy for half a million lactose intolerant Kiwis
Anchor and TBWA\NZ have launched a new campaign that speaks directly to the one in three Kiwis who experience lactose sensitivities.
Accounts
Droga5 ANZ goes back to school in new UoA partnership
Droga5 ANZ, part of Accenture Song, has been appointed as the new creative and strategic partner for the University of Auckland.
Movings & Shakings
Special appoints Jane Etheridge as strategy director
Special is bolstering its strategic offering by appointing Jane Etheridge as strategy director in the agency’s Auckland office.
News
Cartology rolls out 150 screens in health and body aisles
Cartology is rolling out a network of 150 full motion digital screens in the health and body aisles of supermarkets nationwide.
News
IAB event paints a compelling picture of retail media in Aotearoa
IAB New Zealand discussed the accelerating shift in how brands, retailers and media platforms converge in the commerce ecosystem.
Movings & Shakings
Aussie creative agency Montoya sets up shop in Aotearoa
Independent Australian creative agency Montoya has opened in Aotearoa, building on client demand and a growing trans-Tasman network.
Campaigns
New Zealand Merino Company celebrates Autumn Muster in new campaign
The New Zealand Merino Company has launched a new campaign celebrating the passion, care and leadership of ZQ growers.
News
Chemistry to spearhead Wealthpoint’s digital transformation
Kiwi financial advice and insurance network Wealthpoint has appointed independent agency Chemistry to spearhead its digital transformation.
International
Around the World: Orange is the new gold as brands jump on Taylor Swift’s album reveal
Media expert Antony Young rounds up media news from around the world. This week, brands jump on Taylor Swift’s reveal of her latest album.
News
Nielsen renews partnership with TVNZ and Sky
Nielsen has announced a two-year extension of TV measurement services for TVNZ and Sky Network Television.
Movings & Shakings
IMANZ announces its first ever CEO
Media leader Simon Teagle has been appointed as the first CEO of Independent Media Agencies New Zealand (IMANZ).
News
Ant Farac to lead These Guys I Know’s new content studio Lightweight Media
These Guys I Know has launched Lightweight Media, a content studio specialising in fast, well-crafted short form entertainment content.
Movings & Shakings
Momentum announces new office and director of growth and performance
Momentum has appointed Oscar Catoto as director of growth and performance and moved its Auckland HQ to Ponsonby.
Partner articles
NZ’s most showstopping billboard is on TVNZ+
TVNZ GM of sales Aaron Dawson says: “Simple yet effective messaging works just as well on your TV as it does on a billboard”.
News
Dish magazine hits Aussie supermarkets
New Zealand’s biggest-selling food title is looking to replicate its dedicated Kiwi following across the Tasman.
Movings & Shakings
Merkle Aotearoa appoints new head of digital experience
Merkle Aotearoa has appointed Stéphan Willemse as head of digital experience, a role that blends strategic consulting with execution.
Movings & Shakings
Vast Billboards appoints Lohnêt Waugh as new group sales director
Vast Billboards has appointed Lohnêt Waugh to the newly created role of group sales director and welcomed her to the leadership team.
News
Raydar celebrates 30 years of being curious
Curiosity has been at the heart of Raydar’s work since 1995. This year, they’re celebrating 30 years in agency land.
News
MediaWorks hits milestones with rova podcasts
MediaWorks hits milestones with rova podcasts, showcasing the power of local voices and its successful digital growth strategy.
Campaigns
Toyota launches ‘Let’s Go Places 2.0’ with Saatchi & Saatchi
Toyota and Saatchi & Saatchi NZ have launched the next chapter of Toyota’s brand platform, ‘Let’s Go Places’.
News
World Out of Home Organization to boost Ad Net Zero’s Global Media Sustainability Framework
The World Out of Home Organization is partnering with Ad Net Zero to refine the Global Media Sustainability Framework for out of home media.
Movings & Shakings
Ogilvy ANZ CCO Toby Talbot departs agency
Ogilvy has announced that ANZ chief creative officer Toby Talbot is leaving the agency after more than three and a half years in the role.
Campaigns
“Don’t open it,” say Jetstar and Thinkerbell
Jetstar and Thinkerbell Aotearoa dared Kiwis to do exactly what they were told not to in a new activation.
Campaigns
Musashi and MediaWorks unleash electrifying LED bus activation
MediaWorks and Musashi, New Zealand’s sports nutrition brand, have teamed up to create a fully-wrapped LED bus execution.
Opinion
A seismic shift on the small screen: Sky TV’s purchase of Three reshapes NZ’s media landscape
Antony Young, co-founder of The Media Lab, shares how Sky TV’s purchase of Three is reshaping New Zealand’s media landscape.