News
NZME renews exclusive media partnership with Auckland FC
NZME has renewed its exclusive media partnership with Auckland FC across digital, audio and print platforms.
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Movings & Shakings
TVNZ appoints Kerry Leonard as sport and enterprise partnership lead
TVNZ has appointed experienced commercial leader Kerry Leonard as sport and enterprise partnership lead, starting on October 20.
Campaigns
Landmark makeover: KidsCan and Droga5 ANZ shine light on Kiwi kids in need
KidsCan and Droga5 ANZ have launched a new awareness campaign spotlighting the 157,000 children living in material hardship across Aotearoa.
News
The Marketing Club launches grassroots festival Marketers Day
The Marketing Club has launched Marketers Day, a grassroots festival that celebrates the ideas and people that shape the industry in NZ.
News
Metro magazine loses full-time staff amid financial restructure
After nearly 450 issues, Metro magazine faces a future without full-time staff or an editor, as it undergoes a major business shake-up.
Movings & Shakings
QMS appoints Ben Gibb to national sales director
Outdoor media leader QMS has appointed Ben Gibb to the role of national sales director, Aotearoa, effective January 2026.
News
Circana launches Her View panel to spotlight women’s voices in media and FMCG
Her View offered a forum for women to share experiences, challenge stereotypes and spark new ideas for growth and leadership.
Awards
Special and All is for All wins gold for Inclusive Code at Best Design Awards
Special has won Gold for the Inclusive Code at the Best Design Awards. The agency also received five silver and eight bronze awards.
Campaigns
Phantom Billstickers mural brings new Kirin Hyoketsu RTD to life on K Road
Outdoor advertising company Phantom Billstickers has unveiled another hand-painted campaign splashed across K Road in a burst of orange.
Awards
‘More than just metal’: Motion Sickness celebrates Best Design Awards haul
Motion Sickness was recognised with 17 Golds and two Purple Pins across its two creative arms at the Best Design Awards on October 10.
International
Around the World: The AI issue
This week, Antony Young goes all in on AI stories – because there’s no denying its pervasive effect across media and marketing.
Media
The Spinoff and Woolworths doco series shares stories of Kiwi resilience
The Spinoff and Woolworths’ new series shares the stories of New Zealanders navigating personal and community challenges.
Partner articles
Shout unveils four new premium sites across Auckland and Wellington
Out of home provider Shout has unveiled four new premium StreetLED sites in three main metropolitan hubs across Auckland and Wellington.
News
‘What we want is human’: Brand Summit 2025 wrap up
“What we want is human” – This sentiment flowed through Brand Summit 2025, with speakers sharing how in-person connection supports success.
News
IAB New Zealand helps advertisers be more sustainable with new whitepaper
IAB New Zealand’s new sustainability whitepaper is designed as a practical guide for adopting more sustainable digital advertising practices.
Campaigns
Kathmandu and Motion Sickness make nature feel like home
Kathmandu has partnered with Motion Sickness to launch its new brand campaign, Outside, your comfort zone.
News
TRA report: Aussies and Kiwis want brands to put people first
Aussies and Kiwis aren’t anti-tech, they’re pro-human. Colleen Ryan of TRA says brands will succeed by blending innovation with empathy.
News
New Zealand International Convention Centre appoints Special PR ahead of 2026 launch
Special PR has been appointed as PR and events agency for the launch of the New Zealand International Convention Centre.
Media
Michala Banas and Brett Tucker lead new eight-part crime series for TVNZ
Michala Banas and Brett Tucker reunite to lead an all-star cast in new eight-part crime seriesfor TVNZ 1 and TVNZ+.
Campaigns
AUT reveals brand refresh with Knowledge That Works
Auckland University of Technology has launched a new brand campaign, replacing Find Your Greatness with Knowledge That Works.
Media
knOOH launch the culmination of ‘a long journey’ – Mortal
Mortal has developed knOOH, NZ’s first unified audience measurement system that delivers consistent metrics across digital and static formats.
Campaigns
Locals show off what makes the Bay “Pretty Good” in new Tourism Bay of Plenty campaign
The latest campaign from Tourism Bay of Plenty and Woods Agency is “Pretty Good”, celebrating the region’s off-peak magic.
Movings & Shakings
MBM announces strategic appointments to digital leadership
MBM today announced the appointment of Christophe Spencer as Head of Digital and the promotion of Nick Guebhard to Head of Data & Analytics.
Movings & Shakings
Special PR announces three new appointments
Special PR has welcomed Julianna Permitin as Senior PR Director, Kale Dixon as Senior PR Executive, and Georgia Grindle as PR Executive.
Campaigns
Toyota crunches the stats at All Blacks test
The recent All Blacks vs Australia test match at Eden Park may have had as many as 12,000 Toyota drivers in the crowd.
Campaigns
Westpac NZ, Saatchi & Saatchi NZ and Spark Foundry NZ present ‘House of Credit Card Fears’
The campaign leverages Gen Z’s love of the horror genre to make financial literacy feel more engaging and relevant.
News
Crypto firm to sponsor One NZ Warriors
The deal is the first in a planned multimillion-dollar spend over the next two years to support the New Zealand sports sector.
Media
Exploring the warped history of vinyl on vinyl: The Spinoff presses podcast to LP
With sales increasing almost 100-fold, vinyl is having its phoenix moment: rising from the ashes of its seeming demise in the early 2000s.
Campaigns
Federation and Rebel Sport encourage Kiwis to get out for a run this summer
Independent creative agency Federation has launched its first campaign for retailer Rebel Sport, a brand platform that celebrates running.
Campaigns
Timezone and Rainger & Rolfe know the secret to family fun
Timezone has teamed up with Rainger & Rolfe for a new campaign that shows how a little friendly competition can bring families closer.