Opinion
How programmatic out of home can help brands blitz Black Friday 2025
With Black Friday fast approaching, Vistar Media’s Ben Baker shares how out of home can help brands, especially small businesses, stand out.
Campaigns
Appliance Outlet channels the underdog spirit in playful new campaign
Appliance Outlet and Art of the Possible have launched a new campaign that takes a tongue-in-cheek aim at NZ’s biggest appliance retailers.
News
Publicis Groupe Aotearoa agencies come together under one roof
Publicis Groupe Aotearoa has relocated its Auckland-based agencies and business units into a new home at 34 Sale Street in Auckland Central.
Media
Seven Sharp and Mindshare take Ikea on a ‘Swede As’ road trip
Ikea, the Swedish brand known for its flatpack furniture and meatballs, will open its first store in Aotearoa on December 4 at Sylvia Park.
International
Around the World: Watch out Netflix, micro dramas could threaten
Antony Young’s Around the World column looks at global media news. This week, micro dramas are rapidly gaining popularity worldwide.
Campaigns
Uber Eats and Special serve up swear-worthy Ding Dong Deals
The campaign blends the charm of Aussie and Kiwi humour with the inevitable swearing at deals that are too good to be true.
Campaigns
NZ Police and EightyOne seek police-worthy qualities in everyday Kiwis
NZ Police and EightyOne have launched a new recruitment campaign asking everyday Kiwis, ‘Do you fit the description we’re looking for?’
StopPress exclusives
Perion 2026 DOOH trends point to a smarter, greener and more connected future
Perion’s annual DOOH Trends and Predictions for 2026 says the medium is evolving into a a smarter, greener and more connected future.
News
Michelin Guide adds Aotearoa to the menu
Michelin Guide inspectors have already landed on New Zealand shores and are anonymously preparing their restaurant selection.
News
Viva set to reveal Auckland’s Top 50 restaurants for 2025
Viva is gearing up for its fifth annual Top 50 Restaurant Awards, celebrating Auckland’s best dining spots for 2025.
StopPress exclusives
Ditch upper age limits on job adverts, business forum urged
Business forum Her View, launched on October 14 with a discussion on ageism, urged employers to harness the talent of older workers.
Campaigns
Kinetic and These Guys I Know launch new campaign to thank bus drivers
Kinetic and These Guys I Know are celebrating the people behind the wheel with a new campaign and online content series, Thanks Driver.
Accounts
Run Aotearoa to lead campaign promoting sustainable tourism in the Pacific
Run Aotearoa will deliver a campaign aimed at reducing plastic waste and promoting sustainable tourism practices throughout the Pacific.
Awards
AA Insurance wins Kantar Ad Impact Award for September
AA Insurance’s ad campaign, ‘The Home Intruder’, featuring a CGI seal, has won the Kantar Ad Impact Award for September
Movings & Shakings
TVNZ names Jack Tame as 1News at Six weekend presenter
TVNZ has appointed award-winning broadcaster Jack Tame as weekend presenter of 1News at Six, joining weekday anchor Melissa Stokes.
Campaigns
ANZ and TBWA\NZ capture the pride of Auckland for AFC Season Two
ANZ and TBWA\NZ have launched Auckland Forever to celebrate the city’s diversity as AFC kicks off its second A-League season.
Campaigns
Bunnings’ iconic hoodie gets a makeover for Movember
The traditional teal hoodie has been redesigned in charcoal and adorned with the Movember motif, with all profits going directly to Movember.
Movings & Shakings
M+C Saatchi Group appoints Jeremy Hogg as national executive creative director
M+C Saatchi Group has appointed Jeremy Hogg as national executive creative director to lead creative growth across the network.
Campaigns
DDB takes Macca’s biggest burger on the road
McDonald’s New Zealand and DDB Group Aotearoa have turned the reveal of Macca’s biggest-ever burger into a tour of the North Island.
Campaigns
Healtheries and TBWA\NZ’s Human vs Sloth sleep-off sparks conversations
Healtheries and TBWA\New Zealand have turned bedtime into primetime with a new social-first campaign called Sleep vs Sloth.
Campaigns
Pead, PHD, The Kindness Collective help bring Christmas magic to thousands of Kiwi families
Pead, PHD and The Kindness Collective are helping to bring Christmas magic to thousands of families across Aotearoa.
Campaigns
D3 flips the script with new campaign By Example
Independent data-driven media agency D3 has launched a new campaign – but the twist is, it’s not for a client, but for itself.
Campaigns
Motion Sickness invites Aucklanders to hail a cab and rediscover the Heart of the City
A fleet of vintage taxis has been turning heads across Tāmaki Makaurau Auckland this week, offering free one-way rides into the central city.
Movings & Shakings
Manjit Singh to lead Together’s activation team
Together has appointed Manjit Singh as general manager – activation and product, marking a key step in the agency’s growth.
Accounts
Thompson Spencer to lead Musashi’s Middle East market launch
Full-funnel agency Thompson Spencer has been appointed by sports performance and nutrition brand Musashi to lead its Middle East market entry.
Movings & Shakings
Dave Clark steps back after 25 years at the helm of his company
After 25 years leading the company that bears his name, founder Dave Clark is stepping back from the business.
Campaigns
Steinlager’s city takeover at the Auckland Marathon
Steinlager’s Auckland Marathon campaign turned the city into a canvas, spreading their message of motivation to every runner and spectator.
Movings & Shakings
Simon Dallow to leave 1News at Six after 20 years
TVNZ announced Simon Dallow will step down from 1News at Six on November 28, with Melissa Stokes named lead presenter.
Campaigns
NZ Blood and Remade show how plasma gives new life in creative campaign
NZ Blood and Remade launched an eight week nationwide multi-channel campaign in September to raise awareness of plasma donation.
Campaigns
Maritime NZ launches new ‘spokes-buoy’ with Federation
Maritime NZ and Federation are turning the sea into their media platform this November to warn boaties of hidden dangers near shore.