Win a trip to the ultimate crack

  • Win
  • February 7, 2012
  • Cath Winks
Win a trip to the ultimate crack

Ah Novus. The Auto Glass Repair and Replacement company behind one of the more divisive ads in recent history. This week Novus launches another campaign - again urging us to show them our crack. It is equally as, ahem, memorable, and looks to be made with much the same budget as the original. But this one comes with the chance to win a trip for two to the ultimate crack - The Grand Canyon and Las Vegas.  So get cracking and enter here. (ps you don't need to send in an actual photo of one's crack. There is an online entry form. Sorry about that Novus. Could you please just delete that email attachment I sent earlier?

Youtube Video

Grand Canyon competition - win a trip to the ultimate crack.

Youtube Video The original Novus Show Us Your Crack. Written by Ben Boyce, the well known writer, presenter and producer on MediaWorks'Pulp Sport comedy show.

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Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

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