Following a competitive pitch, media agency Ikon has wrapped up 2020 with a new client win – the University of Otago.
Ikon managing partner Drew DeSantis says it’s an amazing opportunity to work with the most highly regarded University in New Zealand.
“During such unprecedented times for universities, where the pace of change has never been faster, we are extremely proud to be entrusted with the University of Otago’s ongoing media communications and excited to help them successfully navigate into the future.”
Shelley Winsor, Senior Manager, Marketing and Advisory Services at University of Otago says one of the reasons they chose Ikon was due to the agency’s fresh thinking.
“Ikon were impressive throughout the RFP process, bringing fresh thinking to our challenges, insights into our key audiences and a cohesive impressive team.
“We’re looking forward to working with them.”
The appointment follows a number of recent business wins for Ikon with Oppo, Penguin Random House and Thompson’s supplements joining their roster of clients.