Spark, nee Telecom’s, Giganaire was a pretty polarising campaign, as most ads involving rapping generally are. And Pak n Save’s comical frontman has riffed on that in his inimitable style for its latest promotion by asking punters if they will become the next ‘Giftcardionaire’.
It’s putting anyone who signs up to receive weekly specials from MyPaknSave between February 16 and March 1 into the draw to receive one of 14 $500 gift cards.