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Witchy women: Publicis Mojo creates mayhem with Glassons

Youtube Video

Women have the ability to create fantasy, desire, life and mayhem. Some more so than others. And Publicis Mojo celebrated this power in its latest campaign for Glassons. The 60 second online film and 45 second TVC features women (one of whom some of you might remember from NZ’s Next Top Model) wearing Glassons outfits in a fantasy world of their own creation and it was shot in Auckland by Derek Henderson of Curious Ltd, and set to the Donovan track ‘Season of the witch’.

Credits:
Agency: Publicis Mojo Auckland
Creative team: Mikhail Gherman and Lachlan McPherson
Agency Producer: Liz Garneau
Production Company: Curious Ltd
Director: Derek Henderson
Producer: Andy Mauger
Editor: Jarrod Wright
Online and Grade: Toybox

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