In partnership with Dentsu Creative, Pizza Hut is on the look out for a TikToker wanting to prove that Content Creation can bring in the dough.
It’s a real job, working 20 hours per week, at $60k (pro rata) per year. And proof of Pizza Hut’s commitment to taking their platform-specific marketing approach seriously.
TikTok users clearly agree with the approach, with over a thousand applications so far. They’ve received skits, poems, songs, and love letters from people keen to take full control of Pizza Hut’s TikTok channel.
Even before they’ve begun to consider awarding the job, Pizza Hut’s following has increased by 422 percent, the TikTok Job Ads have had over 1.7M Video Views, and the organic reach of the entries keeps growing and growing.
Pizza Hut’s Marketing Manager, Jamie Keen says: “When Dentsu Creative first came to me with the idea, I thought it was great. It’s a completely different approach for us, and we’re stoked with the results so far.”
Check out the Official Job Ad and apply for a Pizza Hut Creator Kit. If selected, applicants get their own kit to showcase what they can do and why they should be considered for the gig.
A shortlist will be compiled in March, and the best will be shared with the TikTok community, while Pizza Hut handle official interviews. Entries close Monday, March 6 2023.
