NZ Marketing goes digital! The strong opinion and insight into the core disciplines of marketing and communication that you have become accustomed to in NZ Marketing magazine is expanding to a new digital platform.
Targeted specifically to marketing-oriented practitioners, nzmarketingmag.co.nz will offer regular updates on topics that are relevant and important to the wider marcomms community in New Zealand.
Launching September 10, the new website will continue to interrogate the latest marketing trends, insights and thought-leaders as it extends its reach and frequency beyond the three-times yearly print publication.
The award-winning NZ Marketing magazine, published by ICG Media, is the country’s only publication targeted specifically to marketing decision-makers and executives. With the vision to be more accessible to marketers, and after much research into the needs of its core readers, the editorial team are confident that nzmarketingmag.co.nz will help strengthen and grow the NZ Marketing brand.
“Our highly practical editorial stance and in-depth examination of the latest marketing trends has earned the magazine a reputation for contributing to the lifting of marketing standards in New Zealand. This same ethos will be carried through to the website with one key mission: to help marketers excel in their careers,” said David Nothling-Demmer, NZ Marketing Editor.
Journalistic in approach, the new website will comprehensively cover marketing and communications
disciplines in the wider sense, with an in-depth and practical focus on facts, people, case studies and data. Readers can look forward to regular:
Deep Dives: Investigative-style features that tackle the key talking points of the day.
Profiles: From Up & Comers and those who have been in the game for (too) long, to advertising and creative agencies big and small, we talk to them all.
Industry Insights: In-depth interviews and insightful commentaries with leaders within the media, marketing and advertising spaces.
Opinion Pieces: Our current crop of contributors provide unique and lived insight into key industry talking points and use their expertise to engage with our audience.
Each week, the best content from nzmarketingmag.co.nz will be conveniently packaged into an easily digestible newsletter – direct marketing at its best – straight to your inbox. You can sign up to the newsletter, here.